To celebrate Smirnoff's 150 year history of making award winning vodka at a reasonable price, we wanted a celebrated actor to bring our message to the masses.
But we got Ted Danson instead.
Ted's managers and publicists have all vehemently asserted that he's a totally relatable and down to earth guy.
:15 Broadcast and Digital
Art Director: David Cole
Copywriter: Shanie Trice
CDs: Adolfo Alcala + Brandon Pierce
Director: Mike Warzin